Key Information for Attendees of Pri-Med West 2010

Here you will find links to information about the session topics scheduled for coverage at Pri-Med West 2010, including breakfast symposia, keynote addresses, the Current Clinical Issues sessions, and the Practice Solutions sessions. We've also included links to the complete conference brochure, accreditation information, travel news, and exhibitors and exhibit hall information.

This page offfers links to information about the session topics scheduled for coverage at Pri-Med West 2010, including breakfast symposia, keynote addresses, the Current Clinical Issues sessions, and the Practice Solutions sessions. We’ve also included links to the complete conference brochure, accreditation information, travel news, and exhibitors and exhibit hall information.

View the full Pri-Med West 2010 conference brochure here. You can also share on ScribD.

A complete rundown of Pri-Med West session topics is available here.

Other key information:

Click here for accreditation information for the Current Clinical Issues, Practice Solutions, and Pre-Conference tracks.

Pri-Med West parking, shuttle, and driving information can be downloaded as a PDF.

Additional travel information is available on the Pri-Med website.

Exhibit floor highlights, a complete list of exhibitors, an up-to-date exhibit hall floorplan, and other exhibit hall information is available here.

The Pri-Med Product Theaters “open discussions on clinical data as it pertains to specific disease states” and Product Theater Classrooms “offer an intimate environment that gives you the chance for more in-depth knowledge about new products and offerings.” Click here to learn more.

Pri-Med West 2010 Highlights include:

Wednesday, May 5


Getting Patients with Type 2 Diabetes to Goals: Initiating and Refining Insulin Regimens

Presented by Sunder Mudaliar, MD


Obstructive Sleep Apnea in the Primary Care Setting: Screening and Beyond

Presented by Maha Alattar, MD, and Robert J. Cantor, MD


The Evolution of Type 2 Diabetes Management: Perspectives on Incretin-Based Therapy and Achieving Glycemic Control

Presented by Robert R. Henry, MD, and James R. Gavin, III, MD, PhD


Addressing Challenges in Fibromyalgia: The Road to Clinical Success

Presented by Kevin S. Ferentz, MD, and Charles Raison, MD

Thursday, May 6


Breakfast Symposium: Best Practices in Recognition, Diagnosis and Treatment of Circadian Rhythm Sleep Disorders: An Interactive ShowCASE for Primary Care Clinicians


Keynote Address: Leadership for the 21st Century: The Ten Tenets of Leadership

Presented by Sanjiv Chopra, MD, MACP


Current Clinical Issues Session #1: Diabetes and the Metabolic Syndrome, Hypertension, and Hyperlipidemia (ARS)

  • Diabetes Metabolic Syndrome — A “lively question-and-answer session with Roy Young, MD
  • Hypertension Update — Gerald Smetana, MD, will review recent important trials and provide “an evidence-based approach to the treatment of hypertension.” He will also “develop summary recommendations for each of the major classes of antihypertensive medications” and describe new approaches to this common problem.
  • Management of Dyslipidemia — Karol Watson, MD, PhD, FACP will discuss “major advances and strategies in the treatment of dyslipidemia.”


Practice Solutions Thursday Morning Sessions

  • Stop Losing Money — Rosemarie Nelson, MS, will walk attendees through actual practice reports and explain how to find problems and fix them.
  • Get What You Deserve — Judy Capko will discuss “real stories about working better with payers and leveraging knowledge that will improve your numbers.”
  • Coding Rescue: An Unconference — Presented by Betsy Nicoletti, MS, CPC, this “all-interactive session will highlight major coding issues as a launching platform for full-scale audience interaction.”


Clinical Challenges in the Management of Early Type 2 Diabetes: Setting Goals and Measuring Success

Presented by Mark W. Stolar, MD; Frank Lavernia, MD; and Robert R. Henry, MD


Current Clinical Issues Session #5: Women’s Health

  • Cancer Screening in Women - This talk will “review current guidelines for cancer screening in women of all ages.”
  • Menopausal Hormone Therapy: In Whom, What Kind, and For How Long? — Carolyn Crandall, MD, will “review the most recent evidence and guidelines regarding the risks and benefits of menopausal hormone therapy, and to apply this evidence to clinical practice.”
  • Primary Care of the Breast Cancer Survivor — This presentation will summarize “evidence-based care for breast cancer survivors, including follow-up care protocols, information about treatment of menopause symptoms, and the role of BRCA testing and enhanced screening with MRI.”
  • Osteoporosis: Helping Your Patients Make Informed Treatment Decisions — Presented by Karen Carlson, MD

Friday, May 7


Keynote Address: Medicine, Healing, and Service: How We Can All Make a Difference in the Social Sector

Presented by Lachlan Forrow MD


Current Clinical Issues Session 9: Pediatric and Adolescent Medicine

  • Rashes Not Zits, the Adolescent Dilemma — presented by Robert Morris, MD
  • Common Childhood Seizure Syndrome: Recognition and Management — Raman Sankar, MD, will review “clinical descriptions of common pediatric epilepsy syndromes, the suggested diagnostic work-up, and management with anticonvulsant medications.”
  • Physical Medicine for Adolescents — Joanne Borg-Stein, MD, will discuss adolescent musculoskeletal pearls for the primary care clinician.
  • Adolescent Dermatology


Practice Solutions Friday Afternoon Sessions

  • Bigger Picture: The Big Trends That Will Impact Your Practice — Rosemarie Nelson, MS, will discuss healthcare reform, the future of fee-for-service, EHRs, the medical home, and more.
  • Direct Practice: Alternative Practice Methods — David Albenberg, MD, will discuss “direct practice (the new term for concierge, retainer, retail or fee-for-service practice) and explore the “history of this movement, the different types of practice styles encompassing this movement, and [offer] a real-life account of one physician’s transition into this model.”
  • Managing Risk in Your Medical Practice: Reduce Your Risk of Suits and Claims — Judith Holmes will present techniques for reducing your malpractice risks.

Saturday, May 8

8:00AM — 9:00AM

Keynote Address: Developmental Origin of Adult Disease- Circle of Life

Presented by Sherin Devaskar, MD

9:45AM- 11:45AM

Current Clinical Issues Session 13: Dermatology & Endocrine Subspecialties

  • Challenging Endocrine Cases — In this interactive session, Anthony Hollenberg, MD, will present three challenging endocrinology-focused cases.
  • Office Dermatology — Jennifer Haley, MD, will give “primary care providers an updated approach to clinical problem solving in the office setting as it relates to Dermatology.
  • Polycystic Ovary Syndrome -- "More than Meets the Eye" — Roland Sakiyama, MD, will review the diagnostic criteria for polycystic ovary syndrome (PCOS), and the pathophysiology of this disorder.

1:45PM — 3:45PM

Current Clinical Issues Session 17: The Patient Comes First

  • Domestic Violence: Secrets and Solutions — Jane Sillman, MD, will educate attendees about “when to suspect abuse, how to screen and counsel patients and the positive impact of intervening.”
  • Smoking Cessation — Michael Ong, MD, PhD, will cover recent advances in smoking cessation.
  • Cancer in the 21st Century: To Screen or Not To Screen? — Patrick Dowling, MD, will “discuss and review previous recommendations, some 30 years old, and new modifications. He will also address the issue of whether a patient is ever too old for screening.”